The market for oriental products has grown exponentially due to the rise of e-commerce and the growing interest in Asian culture. If you want to get into this business, here we offer you practical and specific advice on how to successfully sell oriental products in your online shop.
1. Know your audience
Before starting, research who your potential customers are. Determine if they are interested in food products, textiles, decoration or gadgets. Having a clear idea of your target audience will allow you to better adjust your offer and communication.
2. Choose popular products
Select products that are in constant demand in the market. These are some of the best-selling oriental products online:
- Oriental teas (matcha, green tea, jasmine tea): Consumers are increasingly looking for healthy and exotic drinks.
- Japanese and Korean cookware: From Japanese knives to chopsticks and hot pot pots.
- Oriental-style clothing: Kimonos, haoris and Asian-inspired garments.
- Ceramic tea sets: Ideal for those who enjoy traditional rituals.
- Korean and Japanese cosmetics: Creams, face masks and skin care products.
- Oriental decoration: Paper lamps, screens and feng shui figures.
- Asian snacks: Rice crackers, mochis and chips with exotic flavors.
- Japanese electronics and gadgets: From headphones to technological curiosities.
- Dehydrated food and spices: Products for making ramen, miso soups and curries.
- Accessories inspired by anime and Asian pop culture: Key rings, figurines and clothing.
3. Offer detailed and authentic descriptions
Authenticity is key when selling oriental products.
Make sure you include clear and detailed product descriptions that explain the origin of the product, its uses and benefits. Including instructions for specific products such as teas or gadgets can make a big difference.
4. Pay attention to packaging and presentation
Packaging is essential when selling oriental products. Opt for packaging that reflects oriental aesthetics and tradition. Offering gift options with careful presentation can also increase sales.
5. Effective marketing strategies
- Social networks: Use Instagram, TikTok and Pinterest to showcase your products in an attractive way.
- Collaborations with influencers: Look for content creators specialized in oriental culture to increase your visibility.
- Offers and discounts: Offer special promotions during oriental festivities such as Chinese New Year.
- Educational content: Publish recipes, tutorials and guides for using your products.
6. Logistics and shipping
As these are products with international demand, make sure you have an efficient shipping system. Offer fast shipping options and make sure you pack fragile products properly.
7. Use Neolo Shop and create a free shop
Get free e-commerce.
To start an online business selling oriental products, Neolo is your best option. Our platform does not charge commissions per sale, offers a 30-day trial period and allows a payment plan with your own domain that you can use both on your website and for emails. In addition, our customer service is fast and human through WhatsApp.
With these practical tips, you are ready to start your online business of oriental products with an effective strategy focused on the needs of the market.