In an increasingly digitized world, selling online has become a necessity for entrepreneurs and merchants around the world.
One of the biggest and most recognized names in this universe is Amazon. But how can you compete with a giant like Amazon? Why can it be complex to sell there? And, above all, how can Neolo Shop help you stand out in the competitive world of e-commerce?
Read on and find out all about it!
What is Amazon?
Amazon is an American company founded by Jeff Bezos in 1994 that started as an online bookstore.
Over time, it expanded and became an e-commerce giant, one of the largest marketplaces in existence.
Amazon is known for its extensive product catalog, fast shipping, an excellent recommendation system and a sales platform that offers opportunities for both retailers and big brands.
But…
Why is selling on Amazon complex?
While Amazon offers significant opportunities for sellers, it also presents a number of challenges:
1. Fierce competition:
Amazon attracts sellers from all over the world, which means competition is intense. Standing out in a saturated marketplace can be tricky.
2. Commissions:
Amazon charges commissions for every sale you make through its platform, which can affect your profit margins.
3. Strict rules and policies:
Amazon has strict policies that sellers must follow. Failure to comply with them can lead to the suspension of your account.
4. Loss of control:
Selling on Amazon often means giving up control over your customers and brand visibility, as you are competing in a marketplace where Amazon is the star.
How to compete with Amazon
Although Amazon is a giant, there are strategies that can help you compete successfully.
Here are some tips to stand out in a market as competitive as e-commerce:
1. Focus on a niche:
Find a specific niche market where you can stand out and meet the needs of a specific group of customers.
2. Offer excellent customer service:
Personalized attention and quick response to customer questions can make a difference.
3. Differentiate yourself:
Create a unique brand and value proposition that sets you apart from the competition.
4. Use marketing strategies:
Invest in digital marketing strategies, such as social media advertising and SEO, to increase your store’s visibility.
5. Consider selling on multiple platforms:
Don’t rely solely on Amazon; diversify your sales channels to reach a wider audience.
We recommend creating your own online store on a secure platform that is easy to manage from your laptop or smartphone.
Get to know Neolo!
The advantages of Neolo Shop
For those looking for an alternative to selling on Amazon, Neolo Shop offers a number of advantages:
1. We don’t charge commissions per sale:
At Neolo, we don’t charge you commissions for every sale you make. This means you can maintain a higher profit margin.
2. 30-day trial period:
We offer a 30-day trial period so you can experience our platform without obligation and decide if it suits your needs.
3. Paid plan with custom domain:
We have plans that allow you to use a custom domain for your online store, which strengthens your brand image.
4. Fast and human customer service:
At Neolo, we pride ourselves in offering personalized customer service and respond quickly to your questions via WhatsApp.
5. No downtime
Even on key dates such as Cyber Monday, among others, your store will always be online ready to sell and receive buyers, open 24/7!
In short, competing with Amazon can be a challenge, but it’s not impossible.
With the right strategy and the right tools, you can stand out in the e-commerce market.
Neolo offers you an attractive alternative, with no commissions per sale, a trial period and quality customer service.
Join us and start building your own e-commerce success!